After developing world-class ready-to-enjoy cocktails, Delola needed a launch worthy of its iconic founder. Picking up and running with Jennifer's Mediterranean inspiration, we created a sunny, effortlessly luxe world. From a campaign shoot in Capri, brand videos in her home, web and retail design to social and go-to-market strategy, we crafted an expansive universe to be experienced with ease. Offering old friends a new way into Jennifer's world, inviting cocktail mavens to discover a simpler path, and elevating the evening splash of wine to something with a bit more sparkle, we set Delola on a course for success.